Post by ivykhan885 on Mar 7, 2024 9:20:31 GMT
As you will certainly have noticed, we are in the midst of the mobile revolution: there are more and more instant messaging platforms such as Messenger, Whatsapp, Telegram, Signal. Often integrated into social media or themselves part of a path that leads them to become increasingly social, they capture users who are always connected to the web through their smartphone. Discover the Ediscom SMS Marketing solutions at your disposal now! Find out more, click here ! SMS Marketing instructions for use Share on Facebook Share on LinkedIn REQUEST MORE INFORMATION In this context, the good "old" text message has not retired at all, on the contrary! If the classic text message as we know it since the birth of mobile telephony in the 1990s is less and less used as a communication tool between friends, relatives or colleagues, it is true, however, that it is proving to be one of the most powerful and effective communication tools. marketing. In fact, SMS marketing is becoming increasingly popular in the world of digital advertising, thanks to a series of factors that often make it the winning strategy.
such as the possibility of automating sendings, SMS always reach the mobile phone even if this is not currently connected to the network, they have a very high opening rate (above 90%), reading and response, for example compared to emails and, above all, they encounter a good predisposition on the part of users to receive targeted advertising messages and their interest. Now, you may be wondering how to earn and find new customers using text messages as an advertising tool; Just to satisfy your curiosity, we will provide you with some small but useful tips to best optimize your SMS advertisin Australia Telegram Number Data campaign ! 1. Introduce yourself and let yourself be recognised. Wouldn't it bother you too to receive an anonymous text message? Here, when you have to plan your mailings, always remember to make the sender and the name of your brand visible , so as to make you immediately recognisable: the opening and reading rates will be even higher! 2. Who and when? Each customer, or rather, each category of customers, has specific interests, a specific age group, resides in a well-defined geographical area: to make your text messages more effective, adapt the message based on your recipients ! Furthermore, choose the right time to send: some products or services, as well as some offers, are seasonal.
or are limited to a few days or a few hours, so timing becomes essential, just as some users will be more willing to receive advertising at some specific hours of the day. Therefore, study the product and target well! 3. Better little but good An SMS has a standard length of 160 characters, they are not many, but they are more than enough to capture the attention of your potential customers: try to be clear and concise and, above all, make sure that they understand quickly how to contact you for further information, using calls to action that are also short and simple. 4. Call to action Have you managed to capture your recipient's attention with a short but captivating text? Now comes the difficult part, but don't be afraid! The call to action, or "call to action", is perhaps the most important part of your text message, it is the one that must take your potential customer from being "only" interested in your message to interacting with you, contacting you for information, visiting your site, taking up an offer or promotion. But here is the beauty of it, as it is also the shortest part of the text message, so it is necessary that in a few words you are able to send a clear message in which the two key elements appear: " what to do " (call, reply, go, accept) and “ when ” (today, by tomorrow, etc.). Now you are ready to take advantage of the new SMS marketing tool not only to sell products and services, but also to keep your existing customers updated on news and promotions, to send information on orders in progress, as a reminder for an event and to more. But don't forget, if you are looking for a team that can help you create a tailor-made SMS campaign, contact us and start finding new customers ! REQUEST MORE INFORMATION sms-marketing SMS MARKETING THE HIGH PERFORMANCE MARKETING TOOL KEEP READING Read also: MARKETING Ediscom editorial team SMS target: convert the right contacts KEEP READING
such as the possibility of automating sendings, SMS always reach the mobile phone even if this is not currently connected to the network, they have a very high opening rate (above 90%), reading and response, for example compared to emails and, above all, they encounter a good predisposition on the part of users to receive targeted advertising messages and their interest. Now, you may be wondering how to earn and find new customers using text messages as an advertising tool; Just to satisfy your curiosity, we will provide you with some small but useful tips to best optimize your SMS advertisin Australia Telegram Number Data campaign ! 1. Introduce yourself and let yourself be recognised. Wouldn't it bother you too to receive an anonymous text message? Here, when you have to plan your mailings, always remember to make the sender and the name of your brand visible , so as to make you immediately recognisable: the opening and reading rates will be even higher! 2. Who and when? Each customer, or rather, each category of customers, has specific interests, a specific age group, resides in a well-defined geographical area: to make your text messages more effective, adapt the message based on your recipients ! Furthermore, choose the right time to send: some products or services, as well as some offers, are seasonal.
or are limited to a few days or a few hours, so timing becomes essential, just as some users will be more willing to receive advertising at some specific hours of the day. Therefore, study the product and target well! 3. Better little but good An SMS has a standard length of 160 characters, they are not many, but they are more than enough to capture the attention of your potential customers: try to be clear and concise and, above all, make sure that they understand quickly how to contact you for further information, using calls to action that are also short and simple. 4. Call to action Have you managed to capture your recipient's attention with a short but captivating text? Now comes the difficult part, but don't be afraid! The call to action, or "call to action", is perhaps the most important part of your text message, it is the one that must take your potential customer from being "only" interested in your message to interacting with you, contacting you for information, visiting your site, taking up an offer or promotion. But here is the beauty of it, as it is also the shortest part of the text message, so it is necessary that in a few words you are able to send a clear message in which the two key elements appear: " what to do " (call, reply, go, accept) and “ when ” (today, by tomorrow, etc.). Now you are ready to take advantage of the new SMS marketing tool not only to sell products and services, but also to keep your existing customers updated on news and promotions, to send information on orders in progress, as a reminder for an event and to more. But don't forget, if you are looking for a team that can help you create a tailor-made SMS campaign, contact us and start finding new customers ! REQUEST MORE INFORMATION sms-marketing SMS MARKETING THE HIGH PERFORMANCE MARKETING TOOL KEEP READING Read also: MARKETING Ediscom editorial team SMS target: convert the right contacts KEEP READING